File puptcrit/puptcrit.0503, message 86


Date: Wed, 16 Mar 2005 01:03:33 -0500
From: Andrew Young <beartown-AT-bear-town.com>
To: puptcrit-driftline.org-AT-lists.driftline.org
Subject: Re: [Puptcrit] Back of room goods


I agree that it's a great way to make some extra money at a gig, but 
there are a couple of potential drawback to be aware of going in:

1. Most professional theatres that book shows take a cut of anywhere 
from 10% - 40% of your gross sales.
2. Most schools/libraries frown on concession sales.
3. There can be a large upfront investment to get the inventory you need.
4. You usually need at least one extra person (two in my experience) to 
manage the table.

Just my two cents.

- Andrew

Cahebay-AT-aol.com wrote:

>I'm interested in how many have or is using back of room sales in  their 
>shows,
> One can gross more from these sales then the fees they receive  for the 
>shows.
> 
> Here are some ideas for those who may consider it
> Items:
> 
> T-SHIRTS
> CAPS
> POSTERS
> AUTOGRAPHED PHOTOS
> DVD'S (PERFORMANCE, MAIN PUPPET ADVENTURES, INSTRUCTIONAL,  ECT..
> PROGRAMS
> BOOKS
> AUDIO TAPES ( MAIN PUPPETS WITH SING ALONG'S OR RELIGIOUS  CONTENT)
> BUMPER STICKERS
> INSULATED AND CERAMIC MUGS
> FLYING DISCS WITH IMAGES
> HOW ABOUT INSTANT PHOTOS OF ONE'S CHILD WITH MAIN PUPPET , MATTED  FOLDER 
>INC.
> Custom coloring book with puppeteer and puppets in various scenes  along 
>with a box of crayons 
> 
>Free Promotional ideas:
> 
> Mailing advertisements promoting your service, obtain small brown or  white 
>paper bags like what greeting cards
> are placed in, blank, obtain a rubber stamp that states "It's in the  bag", 
>stamp your bags , place your
> ads in each and staple shut and address
> 
> Mail postcards to all newspapers and magazines, TV stations ect..  
>advertising your puppet show
> one or more reporters will get the idea to interview you., I did this  in 
>the 1970's and had full page
> coverage in A new Jersey paper and also a piece in the New York times  total 
>cost .15 cents postage
> 
> "Birthday Club" - If you do home party shows, the kids join,  providing 
>their birth dates and mailing address
>  via a parent,  14-24 days before their birthday you send a  Birthday card 
>with your promo insert that you are
> available for Birthday parties.
> 
> 
>  Just a couple of ideas for you that hope will be of value
> 
> Regards,
> Mark
> 
> cahebay-AT-aol.com
> 
> 
> 
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>

-- 
Andrew

The PuppetVision Blog
"Retro-style puppet film and video goodness, delivered fresh to your computer each day."
http://puppetvision.blogspot.com

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