File puptcrit/puptcrit.0509, message 327

Date: Sun, 25 Sep 2005 14:42:24 EDT
Subject: Re: [Puptcrit] Marketing on the internet

Dear Susan, Susan and Peter....

We use a bulk rate permit for the PofA Mailings. (Playboard and Directory.)
We get a bulk not-for-profit second class rate. We pay full price for First
Class because of the low number. We send out less than 2000 pieces every other
month, plus the Directory once a year....We use a Mailing House. They have
given us some great advice.

It saves us some. But I think that's because the addresses are barcoded and
sorted. They do this.
Seems to me that the cost of a mailing house service would sort of be a wash
if you can't take advantage of all or most of the above.

I haven't used it but there is a web site that can answer a lot of
these questions.

Hope this helps...
Fred T.

In a message dated 9/25/05 2:29:09 PM, writes
> >=A0 Postage is
> >just eating up my marketing budget.=A0 I just spent $275 on 5,000 postcards
> >and $1,000 to mail them.
> Looks like you paid full price.=A0 Are you using a mailing service that
> handles bulk mail?=A0 With 5000 postcards, you should be able to mail
> them for far less than 20 cents each.
> Peter

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