From: "Robert Rogers" <robertrogers-AT-robertrogerspuppets.com>
To: <puptcrit-AT-puptcrit.org>
Date: Fri, 20 Jun 2008 11:43:14 -0400
Subject: [Puptcrit] brochures


Back in the days before the internet, I used to invest in a very colorful, elaborate brochure.  I always received a lot of compliments, and it generated a lot of bookings.  Lately though, with the rise of online communications, I'm wondering if it's as necessary as it used to be.  I'm thinking it is, because of the kind of brochures I receive from other performing groups and theaters.  Some even send simple postcards that then direct me to their websites.

Similarly, I've always had an 800 telephone number, and this year did a test.  I kept the number active, but removed it from my present literature, stationery and website.  With unlimited long-distance calling plans now very common, it didn't seem to make any difference.

Any thoughts?

Thanks,

Robert Rogers
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