From: Monica Leo <goodfolk-AT-avalon.net> To: puptcrit-AT-puptcrit.org Date: Thu, 20 Aug 2009 19:18:16 -0500 Subject: Re: [Puptcrit] mailings We used to do brochures, but the last few years we've been doing 6" x 9" postcards. We put several color photos on them and some text, then refer them to our website. We've had good response to them, at least as good as to our brochures, though I kind of miss the brochures. Monica On Aug 20, 2009, at 3:26 PM, Robert Rogers wrote: > I think that people are more likely to respond to a brochure than > they are to a postcard. A brochure takes more time to create and it > costs more to produce. People seem to appreciate the effort, and - > if it's good enough - may be impressed. > > A postcard is more appropriate for a gallery opening or a retail > store sale. > > I've always put a lot of effort into my brochures because that's > where a lot of people develop their first impressions about my work. > > Timing is important too. It's getting a little late to be sending > out a school brochure. Then again, money is so tight and the future > is so uncertain, that many schools may be delaying their assembly > schedule planning. > > Not to mention all the schools that have dropped assembly > programming altogether. As one principal told me, "The No Child > Left Behind Act has pushed you guys out of the system." > > But that's another topic. > > Robert Rogers > _______________________________________________ > List address: puptcrit-AT-puptcrit.org > Admin interface: http://lists.puptcrit.org/mailman/listinfo/puptcrit > Archives: http://www.driftline.org _______________________________________________ List address: puptcrit-AT-puptcrit.org Admin interface: http://lists.puptcrit.org/mailman/listinfo/puptcrit Archives: http://www.driftline.org
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