From: BobBrownPuppets-AT-aol.com Date: Thu, 20 Aug 2009 20:28:01 EDT To: puptcrit-AT-puptcrit.org Subject: Re: [Puptcrit] mailings We have used color post cards for years with tremendous success. We are able to send out several different cards a year. The message on the postcard is short and to the point and refers the client to our website. Sending several cards a year puts our information in front of them again and again. Many times brochures get tossed out and that's the end of that. Almost every show we have has several different photographs so that we can give them a different look. bob brown bobbrownpuppets.com In a message dated 8/20/2009 8:18:34 P.M. Eastern Daylight Time, goodfolk-AT-avalon.net writes: We used to do brochures, but the last few years we've been doing 6" x 9" postcards. We put several color photos on them and some text, then refer them to our website. We've had good response to them, at least as good as to our brochures, though I kind of miss the brochures. Monica On Aug 20, 2009, at 3:26 PM, Robert Rogers wrote: > I think that people are more likely to respond to a brochure than > they are to a postcard. A brochure takes more time to create and it > costs more to produce. People seem to appreciate the effort, and - > if it's good enough - may be impressed. > > A postcard is more appropriate for a gallery opening or a retail > store sale. > > I've always put a lot of effort into my brochures because that's > where a lot of people develop their first impressions about my work. > > Timing is important too. It's getting a little late to be sending > out a school brochure. Then again, money is so tight and the future > is so uncertain, that many schools may be delaying their assembly > schedule planning. > > Not to mention all the schools that have dropped assembly > programming altogether. As one principal told me, "The No Child > Left Behind Act has pushed you guys out of the system." > > But that's another topic. > > Robert Rogers > _______________________________________________ > List address: puptcrit-AT-puptcrit.org > Admin interface: http://lists.puptcrit.org/mailman/listinfo/puptcrit > Archives: http://www.driftline.org _______________________________________________ List address: puptcrit-AT-puptcrit.org Admin interface: http://lists.puptcrit.org/mailman/listinfo/puptcrit Archives: http://www.driftline.org **************A Good Credit Score is 700 or Above. See yours in just 2 easy steps! (http://pr.atwola.com/promoclk/100126575x1222846709x1201493018/aol?redir=http://www.freecreditreport.com/pm/default.aspx?sc=668072&hmpgID=115&bcd =JulystepsfooterNO115) _______________________________________________ List address: puptcrit-AT-puptcrit.org Admin interface: http://lists.puptcrit.org/mailman/listinfo/puptcrit Archives: http://www.driftline.org
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