From: AERIALEDGE-AT-aol.com
Date: Tue, 24 Dec 1996 15:31:00 -0500
Subject: Re: RE: new books from Autonomedia


>Because they are easier for a harried bookstore employee to obtain and the
>discount to the store is, say, 45% while the discount the small press can
>offer is perhaps 30%.

Just for the record-- Semiotexte books can be got pretty easily by
booksellers at 40% (standard trade discount). 30% is standard trade magazine
discount. Practically all publishers sell direct to booksellers for a
discount of between 40 & 50%. 50% being very rare, special deals or very
large orders only. & Saul is right, distributors generally operate on %15 of
the cover price, i.e. sell to stores at 40%, pay publisher 45% of cover
price.

--Rod Smith


     --- from list avant-garde-AT-lists.village.virginia.edu ---